About us
Yamadaya Head Office and Main Kitchen.... Nestled in the hills of Hojo, an area is known for its natural beauty, rich history and tradition.
The site extends over 13,000 square meters. The air is fresh, the water pure, the four seasons each vivid and invigorating.
Yamadaya-manju has a gift shop onsite. Please visit if you are ever in the area.
Company Information
| Name | Yamadaya Co., Ltd. |
|---|---|
| Head Office, Main Kitchen |
Masaoka Kanda-kou 251, Matsuyama-city, Ehime JAPAN Map TEL：089-911-7118 FAX：089-911-7718 |
| Founded | 1867(Keio 3) Established：1988(Showa 63) |
| President | Hajime Takatsuji |
| Employees | 200 |
| Capitalization | ¥50,000,000 |
| Business activities | preparation and marketing of traditional sweets |
| Affiliates | Yamadaya-Shouji / Sales agent of Meisui Shiruko Kira |
History
| 1867(Keio 3) | Founded by Genzo Takatsuji in what is now Uwa-cho, Seiyo, Ehime Prefecture. During the Taisho Era (1920s), employed 40 traditional craftsmen. |
|---|---|
| 1950(Showa 25) | Visit by Emperor Showa, patronage of the Imperial Household Agency. Introductions via Prime Minister Yoshida Shigeru in 1952(Showa 27), leading to widespread recognition in Tokyo |
| 1966(Showa 41) | Second visit by Emperor Showa, further patronage of the Imperial Household Agency. |
| 1982(Showa 57) | Opening of National Highway Store. |
| 1984(Showa 59) | Hajime Takatsuji takes over as president (fifth generation) |
| 1988(Showa 63) | Reorganized as a joint-stock company (kabushiki kaisha) |
| 1989(Heisei 1) | Opening of store in Nishi-Azabu, Tokyo. |
| 1990(Heisei 2) | Relocation of Head Office and Main Kitchen to Matsuyama, Ehime Prefecture. Opening of Matsuyama Store. |
| 1991(Heisei 3) | Advance to nationwide department store sales, beginning with Takashimaya in Tokyo. |
| 1998(Heisei 10) | Opening of Dogo Nigitatsu Store. |
| 2004(Heisei 16) | Opening of Uwajima Store. |
| 2007(Heisei 19) | Opening of Tokyo Office. |
| 2009(Heisei 21) | Opening of Dogo Onsen Store. |
| 2010(Heisei 22) | Transfer of Head Office and Main Kitchen to Masaoka Kanda, Matsuyama, Ehime Prefecture. |
| 2015(Heisei 27) | Opening of Gen Ebisu Store, Tokyo |
| 2018(Heisei 30) | Opening of Ropeway Street Store, Matsuyama. |